EYE

Whether you’re a mascara-on-the-go kind of gal or the type who experiments with every shade in your eyeshadow palette in a single look, most of us consider some form of eye makeup essential to our everyday routine.

Channel a natural vibe with a simple swipe of mascara, evoke sultry allure with thick eyeliner, or go for full-on drama with a smoky eye—the sky, or rather the ‘eye,’ is truly the limit. For beginners, we suggest starting with mascara as an easy way to enhance the eye area. Once you’ve mastered the art of application, you can confidently progress to more sophisticated looks. And remember, the key to achieving that flawless finish is practice—so don’t shy away from experimenting.